We design and make business attire that let us work comfortably while making us look cool.

We exist only online.

We found that with cell phones and IT related technologies, there is no need to have a physical office or other “traditional” corporate assets.

And by doing so, we cut unnecessary cost to run a company.

Although we do not commute every day, when we meet on business at partners' factories or coffee shops, we put extra effort to look professional and fashionable.

Principals without economy is a claptrap.  Economy without principal is a crime.

As a company, we do not believe in growth.

We embrace the principle of sustainable economy;

oppose the ideology of maximizing corporate profit;

pursue fairness, effectiveness, and quality; quality of process, product, and life,

To bring happiness and fulfilment to all involved.

The real purpose of economy.